Not to long ago I took the time to revamp my brand, after years of neglecting my actual business online it was time to revamp the website. Since I find myself doing less photography, didn’t make sense to have an entire site just for it. Needed a space to connect with potential students online, since that seems how I work nowadays.
It's a challenge to be sure, especially the website part of it. I don't tinker with my site nearly as much as I used to when I was doing more freelance design work.
Fantastic Iteration! Thank you for sharing your thoughts.
I’ve “reinvented” myself a few times over my years. And when I look at my site and work, I can’t help but wonder if I need a personal brand. Or, not to sound negative, does anyone else care? All of my interests fall into the hobbyist category. And I’m good with that as it eliminates the pressure to produce. But my site traffic is flat. I don’t make enough to have a constant presence on social media. And I don’t have a community to contribute to or grow within.
I think I have a personal brand so I feel less invisible. Even if I am invisible. Maybe it is something to aim for, or to fuel an inner-narrative.
I make to make. I learn to understand. But at the end of the day, it’s just me. I’m working on accepting the idea of that being enough.
How timely, I took a break from working on my new website and brand work to read this.
I had a previous site that was critiqued and was told "its ok" followed by "but, there is none of you here". That has always stuck with me and something I am trying to incorporate as I move forward but man is it hard.
Those lines, "it all counts" and "its all connected to a bigger story" that is it right there isn't it? Telling that story is the constant journey but can be hard to tell. Looking forward to exploring this.
I wonder if the idea of a personal brand is less important if one does not aspire to be an influencer.
My work at the office is fine, but I don’t aspire to a promotion. So I don’t feel a need to pose (aside from calibrating relationships to help my project teams succeed).
Same with my online self. I’m just a hobbyist who is grateful for an opportunity to post stuff and get the occasional eyeball and response.
If I accidentally develop a brand, cool. But if it’s just the jumbled dilettantish mess that’s me, that’s cool too. But again, I don’t depend on the internet to earn a living.
That was one of your best Iterations. You touched on issues that I'm struggling with. I look forward to your next post. Best, Roger Wyatt
Thanks very much, Roger. I appreciate that.
Not to long ago I took the time to revamp my brand, after years of neglecting my actual business online it was time to revamp the website. Since I find myself doing less photography, didn’t make sense to have an entire site just for it. Needed a space to connect with potential students online, since that seems how I work nowadays.
It's a challenge to be sure, especially the website part of it. I don't tinker with my site nearly as much as I used to when I was doing more freelance design work.
Fantastic Iteration! Thank you for sharing your thoughts.
I’ve “reinvented” myself a few times over my years. And when I look at my site and work, I can’t help but wonder if I need a personal brand. Or, not to sound negative, does anyone else care? All of my interests fall into the hobbyist category. And I’m good with that as it eliminates the pressure to produce. But my site traffic is flat. I don’t make enough to have a constant presence on social media. And I don’t have a community to contribute to or grow within.
I think I have a personal brand so I feel less invisible. Even if I am invisible. Maybe it is something to aim for, or to fuel an inner-narrative.
I make to make. I learn to understand. But at the end of the day, it’s just me. I’m working on accepting the idea of that being enough.
I really appreciate what you post. Thanks!
How timely, I took a break from working on my new website and brand work to read this.
I had a previous site that was critiqued and was told "its ok" followed by "but, there is none of you here". That has always stuck with me and something I am trying to incorporate as I move forward but man is it hard.
Those lines, "it all counts" and "its all connected to a bigger story" that is it right there isn't it? Telling that story is the constant journey but can be hard to tell. Looking forward to exploring this.
I wonder if the idea of a personal brand is less important if one does not aspire to be an influencer.
My work at the office is fine, but I don’t aspire to a promotion. So I don’t feel a need to pose (aside from calibrating relationships to help my project teams succeed).
Same with my online self. I’m just a hobbyist who is grateful for an opportunity to post stuff and get the occasional eyeball and response.
If I accidentally develop a brand, cool. But if it’s just the jumbled dilettantish mess that’s me, that’s cool too. But again, I don’t depend on the internet to earn a living.